How to Plan a Red Carpet Event

 Prepare an accurate list of names to make the media’s job as easy as possible—and secure the desired event press without delay or unnecessary risk of inaccuracy. “Writing out the names of red carpet arrivals rather than shouting them is more effective and saves media time Googling the spelling of their names—they are always very thankful,” says Pivotal Public Relations president Jen Betts. For further ease, she adds, “Alphabetize your red carpet list by first name.”