Jacob & Co. “Billionaire Watch” For Flavio Briatore Is $18,268,000

So, in collaboration with Flavio Briatore, Jacob & Co. set out to create a watch that was gem-set and extremely opulent. The overall shape and design reminds me of last year’s $55 million Graff Hallucination watch that uses various colored diamond stones. Compared to the Graff Hallucination timepiece, the Jacob & Co. Billionaire Watch is downright tasteful.