[custom_adv] Pakzad, known as Bijan, runs the ultra-luxury Bijan menswear brand founded in 1976 by his father, who died when Nicolas was 19. He plans to expand beyond the flagship store on Los Angeles' Rodeo Drive, where suits start at $9,500, and open boutiques in Las Vegas, New York, London, Dubai and Hong Kong. [custom_adv] The 32-year-old Rich Kids Of Beverly Hills star wed her longtime beau Nicolas Bijan Pakzad during a glamorous ceremony on Saturday. [custom_adv] 'Finally and officially Mrs. Bijan! love you forever wrote Sowlaty, who shared a slew of snapshots from her special day with her Instagram following. [custom_adv] Roxy's long brunette hair was styled into a romantic bun that was mostly hidden beneath her silk tulle veil that flowed down from an intricately beaded headband. [custom_adv] Her fiance Nicolas sported a traditional wedding silhouette that consisted of a plain black tuxedo, a crisp white dress shirt, and a black bow tie. [custom_adv] To add his own flare to the ensemble, the menswear mogul donned a bright yellow pocket square. [custom_adv] Nicolas happens to be the son of the late Iranian designer Bijan Pakzad who famously founded the luxury men’s boutique Bijan in 1976. [custom_adv] Bijan, which is currently run by Nicholas, is located on Rodeo Drive in Beverly Hills and has garnered a reputation for being 'the most expensive store in the world. [custom_adv] Roxy and Nicolas exchanged vows beneath a gorgeous arch made entirely of pink and yellow roses.