Models and Influencers Promoting Music Festival in Saudi Arabia

Although the event itself — one in which international DJs, local musicians and visual artists performed and presented their works — was apolitical in its programming, an official press release noted: “MDL Beast Festival has only been made possible due to reforms from Saudi Arabia’s national Vision 2030 agenda, such as permitting live concerts, sporting events, welcoming foreign visitors and tourists, as well as relaxing local laws on dress code and freedoms.”